It is the human nature that we are attracted to beauty. In other words, we are attracted to visuals. The images are a great way to add visual elements on your website.
Visual content is more memorable than the simple text. You can express a lot of ideas and messages using a simple image.
If you are planning a website then you must plan to use images and other visual forms of the content because of these following reasons:
1. Quickly Grab Attention
In this hyper-competitive online environment, you have a very short span of time to seek the attention of website visitors. As by nature, the human is attracted to visuals so you must include quality images.
You can find plenty of free images at websites like unspalsh.com and pexels.com. Make sure your images are relevant. You should consider professional photo editing services to get the best images for your website.
2. Visual Content is Memorable
According to research, the visual content is more memorable than the regular text content. Image content can improve learning by up to 400 percent and be processed 60,000 times faster than text alone.
So always remember to add images related to your content in your articles and pages. You can deliver a message in an effective way with images.
3. Increase Your Conversions
You can generate more sales if you add quality product images to your website. If you are running an online stores then product images are one of the key aspects of the conversion rate optimization.
If you use low-quality images on your store, you won’t be able to get sales on your website.
4. Reduce Bounce Rate
If your website is full of text and endless paragraphs, then no one will stay on your site for a long period of time.
By adding relevant images to your site you can reduce your bounce rate. Users will engage with your content and spend more time on your website.
5. Social Share
People love sharing media on social media networks. So, if you add quality images to your site then you expect a boost in your social shares. You can get more people from social media using high quality and relevant images on your website.