Do you know? Short Message Service (SMS) was initiated for the first time in 1992. It was a text containing the words “Merry Christmas”! Since then, the SMS has turned to be part and parcel of the personal and professional life. Fast forward, SMS has turned into a significant way of marketing over the years.
In this way, businesses have become successful in sizing the lucrative opportunity to reach their targeted audience directly at hands. Isn’t it amazing? Are you running a business in the UAE and looking for opportunities to grow it with effective marketing campaigns? Advertising through SMS is the right solution for you – read more to get some useful insights!
What is SMS marketing?
It is also known as text message advertising, a powerful method for creating brand awareness via smartphones. Public and private, all organizations include this method into their marketing plan for spreading their organizational agenda comprehensively. In this way, marketing using SMS has become a thing as businesses are using it for boosting sales.
How does it work?
Broadly speaking, this marketing method aims to create a database for mobile users with certain properties, including location, gender, age, etc. So, the business people get their desired targeted audience without much trouble.
Do you want to promote your business by reaching people over the phone? You can hire SMS advertising UAE based service providers to get everything done in the best way possible. It will help you send products sales notifications, alerts, promotions, and other text messages without spending a fortune. So, do it today for a sustainable business!
Top ways SMS marketing is beneficial for your business
Nevertheless, advertising your business using SMS is one of the most innovative ways to target prospective clients. It is because you can certainly make an impact on their conscious minds for triggering instant sales. Particularly when you are running an online business or giving the facility of home delivery, it’s the best. However, it doesn’t mean that other companies have nothing to do with it –plenty of benefits as discussed below:
Open marketing at competitive rates
Gone are the days when businesses used to rely on traditional marketing solely. It is the digital world where people have to attract modern generations for business success. So, come up with innovations to allure people for generating sales openly.
The best thing about this type of marketing is that SMS is sending openly on your targeted audience’s phones. It means that you don’t have the opportunity to reach your audience without any hidden or disguised means openly.
A cost-effective way of marketing
Did you know that companies spare more than half of their total expenses for marketing? The ratio is even more than the production cost of a product. The ultimate goal of every business is to keep the selling cycle running for business sustainability. Indeed, you also aspire for the same!
It is imperative to understand that marketing using the text message is one of the most inexpensive. So, you can opt for business promotion at any time without getting into the complexities of investment calculations. Always choose the less costly options with a bigger impression!
The highest probability of conversions
Although the use of the internet has increased manifold, yet messaging on the phone is not outdated. You can increase the chance of getting sales from direct SMS to the targeted audience. In this way, the conversion rates are higher as more than 2 billion people use their phones to search for products or services.
The Middle East and Gulf States inhabitants are prone to mobile users as they can handle many things simultaneously using their phones. You can reap this opportunity into real business benefits by sending the audience a regular message about brand promotions. For this, you can rely on experienced SMS advertising company in UAE for top-quality services.
Incredibly large audience reach
Almost every individual owned a cellular device with or without the facilities of smart usage and the internet. Interestingly, mobile messages don’t need users to have internet connectivity. So, you can reach people in distant areas without any trouble. So, why not help them get your business using a handheld device.
More than half of the online traffic comes from mobile users because it’s handy. It surely increases the horizon of users for improved working. Never limit your sky when you have better options to spread your brand message!
Ensure higher success visibility with instant marketing!
Summing up, marketing is the lifeblood of every business. It is because businesses need clients, investors, and customers for sustenance. So, what is the way to reach all of them? Obviously marketing! In this regard, advertising through SMS is the face of modern marketing.
Remember, SMS marketing is your gateway to survival and sustainability in business. Don’t forget to partner with reliable service providers to increase your chances of success. Go beyond traditional ways by getting Opt-in and Opt-out SMS marketing for your brand today!